Vip Day Program:
"Product Creation: How to create information products that attract new clients, build your list, and show your expertise."
Package your expertise by creating an information product
Learn how to create a marketable information product/book in one day by combining your knowledge and expertise on how to solve one of your potential clients' problems in a one-day one-on-one intensive. It will be just you and me designing your product and how to market it.
Creating an information product is one of the most powerful ways to move your business forward and start generating leads for your business. And it’s not that hard to create one. You already have the material. You don’t have to do anything different. It’s just organizing and packaging your expertise into a process in a way that potential clients can understand you and your services better.
Having an information product gives your newcomers to your site the reassurance that you have something valuable to offer. And you make it easy for them to try a "sample" of your services. Once you have your information product, you can repurpose the content it in different formats and price points to a variety of resources. Plus, we'll show you a dozen different venues where you can make money with your product.
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"Jeannette is an amazing coach who brings a unique perspective to each session. She clearly identified what was holding me back and helped me move forward with effective tools, insights and encouragement. I had a product that had never gotten out of the idea stage and 3 months after I started working with Jeannette, the product was developed, finished and launched. I highly recommend her programs."
-Lynn Jordan, Writer, AuthorsToolsBlog.com |
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“I spent a wonderful VIP day with Jeannette on her Packaging Your Expertise programme. Although I have many skills I was unsure of how to best offer them to my clients. Jeannette guided me through the process using her wonderful coaching and marketing expertise. She shared her knowledge and insights where I had blocks and supported me in exploring my own expertise.
Jeannette is one of those coaches who you just know uses the tools and techniques she offers in her own life AND she embodies the spiritual with the practical, empowering people to be the best they can. I would highly recommend working with Jeannette on packaging YOUR expertise, you will have the clarity, confidence and a unique system perfect for your ideal clients just as I now do.”
– Eleanor Ross, Edinburgh, Scotland
EnergyInspiredLiving.com |
Here's what you'll get during your 6-hour virtual One-Day Intensive:
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Step 1 – Clearly define your topic
- Find out which topics make the best products and generate the most income.
- Clearly identify the perfect tribe of clients who will gladly pay for your product and send their friends to you.
- Get a clear focus on what topic your product is about and what problem it solves.
Materials: Motivators, Topic, Target templates; Content Guide |
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Step 2 – Create solution steps
- How to organize your expertise into simple steps that anyone can follow and receive value from.
- Turn your expertise into a powerful product that will establish you as the expert.
- Make it easy for your client to solve their problem with your step by step process.
Materials: Sample template |
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Step 3 – Develop the sales copy
- Write benefit-rich bullets describing your product in mouth-watering terms, even if you're not a writer.
- Identify the results your clients will receive from your product.
- Learn how to develop sales copy that generates more interest.
Materials: Sample results template |
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Step 4 – Create benefit-rich titles
- Create headlines and titles that are eye-catching and attention-grabbing.
- Write a benefit-driven name that will easily attract your clients.
- Design the overall theme of each step and what the client will get out of it.
Materials: Titles template |
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Step 5 –Where to market your product
- How to position your product so that it will make passive income for you
- 10 venues to make money from your product
- How to use social media, your blog, and your website to sell your product
Materials: Venue list |
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Package your expertise by creating an information product in 5 simple steps all in one day. At the end of the day you will have an outline/or rough draft of the contents of your product, a list of results and benefits for your product, and compelling, benefit-rich titles for each step/chapter of your product as well as the product itself.
To schedule your VIP Day please call me at 641-919-8910
or email jk@empoweredspiritcoaching.com
